Welcome to the official blog of the International Society of Automation (ISA).
This blog covers numerous topics on industrial automation such as operations & management, continuous & batch processing, connectivity, manufacturing & machine control, and Industry 4.0.
The material and information contained on this website is for general information purposes only. ISA blog posts may be authored by ISA staff and guest authors from the automation community. Views and opinions expressed by a guest author are solely their own, and do not necessarily represent those of ISA. Posts made by guest authors have been subject to peer review.
Jim Lawton is chief operating officer at Rethink Robotics. From his early days at HP, Lawton has built his career on finding better ways for manufacturers to succeed. During his years in the manufacturing community, Lawton saw enormous untapped potential for robotics in manufacturing, which led him to the role of chief product and marketing officer with Rethink Robotics. Lawton writes a Forbes column dedicated to innovation in manufacturing, and he has spoken at numerous industry conferences.
